In this 21st Century world, being digital and online is a must for growing your business. Yet many of us, who did not grow up “plugged in,” find it difficult to know where to start in generating a presence online. But from customer service to lead generation, the internet is really one of your best resources for building your reputation, name-recognition and ultimately business. Let’s take a look at how you can get started … with mobile technology. MOBILE DEVICES: Nearly every person in the US owns a cell phone of some sort, and most are smartphones. Another mobile technology … Read more »

How does your business look online? You’re taking a big risk with your reputation if you haven’t been keeping track. With the growing popularity of sites like Yelp and Angie’s List, consumers are going online to get the personal recommendations that sell them on contracting services. Unfortunately, while 88 percent of people consider these reviews more trustworthy than their friends and neighbors, very few report back once they’re satisfied. Therefore, your chances of getting a bad review are much higher; meaning the smallest misunderstanding with a client could make a real difference to your business. Change your luck by following … Read more »